Showing posts with label Promoting a Book. Show all posts
Showing posts with label Promoting a Book. Show all posts

Friday, September 23, 2011

How to Sell Your Book in Book Stores

Statistically, book sales in book stores are down. As more and more people shop on the Internet, book store sales will continue to drop. There will always be people, though, who love visiting their favorite book store and browsing the shelves for a new find. These are the people you want to sell your book to!
Unless your book is being sold by a major publisher, there is a slim chance you will get your book onto the shelves of a major chain. Some major chains also ask for your marketing plan to sell your book. A marketing plan will detail how you will promote your book, stated as actions, financial commitment, and time commitment. For big chains like Borders to sell your book, you need a sales history of previous books.
Your best option as a new writer is to ask local, independent book sellers to sell your book. List down independent bookstores around your area, and pop them a visit instead of just calling. Even then, don't have high expectation that bookstores will automatically want to promote your book purely because it has been published. The initial contact is important, dress nice to impress, and always be humble as a self promoter.
Offer to sell ten or twenty copies of your book to a few local book stores, then check back in a week or two to see how many of them have been sold. Remember to set a lowest amount you are willing to take for your books, being said and done- the bookshops are there to run a profitable business. At the end of the day, if the store was able to sell your book, they might want to buy more copies. If not, you can always try another store.
Another tip is that bookstores will also respond to customer requests. If you have Print On Demand on your side, and perhaps if you could rally a group of your personal readers to order your book from a bookstore, the store is more likely to take notice of your title when you give them that visit.
Once your book has a bit of sales history and you are able to develop a marketing plan, then the time has come for the next step - to approach the larger chains!
© 2011 BookPal Australia Pty Ltd - All Rights Reserved Worldwide
http://www.Bookpal.com.au/ is helping self publishers all around the world to successfully self publish and market their books with cost effective solutions to create bestsellers. Get your free ebook on self publishing or request a free consultation today valued at $150 at www.publishmenow.com.au
Terence Tam is the founder of BookPal, he previously spent 6 years as an academic and was a contributing author for several academic books. Frustrated with the level of service he was getting with traditional publishers, he set up his own self publishing company to help other authors publish and market books with cost effective yet efficient solutions.

Friday, May 6, 2011

How To Sell Your Book

Your book is being published, and hitting the market. With all the thousands of books available, you need to master how to sell your book. There are several tricks of the trade you can use to sell your book more successfully.
Get a literary agent. Having a representative talking about your book is the best way to get it into the hands of an editor.
  • Trust your book publisher to know the market and where your book might be more successful. But don't put them completely in charge. The best way to sell your book is to promote it yourself even to your publisher. Make sure it ends up in your favorite book store.
  • Make sure, too, that you have plenty of copies for yourself. You can do a lot of things with them to sell your book.
  • Give away a few copies. Word of mouth is the best advertising. If you can get people talking positively about your book, you can sell your book.
  • Send a few copies to your college or university magazine, with an announcement you've been published. It is free publicity for your work, and colleges enjoy telling success stories about their alumni.
  • Tell everyone you know that you've had a book published! The easiest way to sell your book is to sell it to friends, family, and colleagues. They will be the first to support and encourage you, and to tell their friends to do the same.
  • Never lose an opportunity to promote your book. A conversation on the bus can lead to an opportunity to sell your book. Commit to your work with pride.
  • Many online retailers such as Amazon have made it a fairly easy process for anyone who has published a book to sell it on their site. The process of actually selling your book on their site may vary, but the first step is usually the application process. You'll submit titles to your books and possibly even a little bit about your book. Once your title has been approved, that means that technically your book can be sold. Payments are usually made at the end of each month on books that have been sold the previous month, and are paid by electronic transfer.
  • The powerful way to promote a book online is social bookmarking. With more than 100 million computers sold this year, social bookmarking will allow you reach more of these people who are logging onto the internet, searching for you.

(c) 2011 Bookpal Australia Pty Ltd - All Rights Reserved Worldwide
Link http://www.bookpal.com.au is helping self publishers all around the world to successfully self publish and market their books with cost effective solutions to create bestsellers. The website offers a free book for budding self publishers, and many other free resources.

Terence Tam is the founder of BookPal, he previously spent 6 years as an academic and was a contributing author for several academic books. Frustrated with the level of service he was getting with traditional publishers, he set up his own self publishing company to help other authors publish and market books with cost effective yet efficient solutions.